The 14th in our 118-part series.
The Devils Logo
In light of all the new sweaters being unveiled, we’d like to take this moment to discuss how subtly classic the Devils logo is. It has an “N” and a “J” and little devil horns and tail. And nothing else. New Jersey Devils. What more do you need? It’s as quietly staid as the team; the logo has no extras, no fancy swirling flags, no sparkly embroidery, no cartoon animals. Like the team, it’s also versatile — it’s the perfect logo for little kids to draw on signs for their favorite players as well as the perfect logo for adults to get tattooed alongside Stanley Cups to commemorate the best years. The most wonderful thing about the Devils logo, though, is Marty’s mask. For those unfamiliar with the story, he had his mask painted when he was still unsure how much time he would spend in Utica. The Utica logo contained the same be-horned lettering, so Marty had painted a sort of nondescript letterish type thing with horns and tail on it, so he could wear it in the minors or in the big show. And now, having cemented his status as a future Hall of Famer, he’s still wearing that same variation on the logo. We can only hope with all our hearts that when the new Rbk sweaters get rolled out, that the logo is still the same cherished devil-horned NJ.
